From idea to market
Product management is a continuous process that requires constant attention to the ever-changing needs of customers, market trends and competition. It’s a key element in a company’s success in an constantly evolving market.
To make your job easier, you can use the www.goaland.com solution. This PIM adapts to your company. It helps you create high-quality product information.
Simplified product management processes
Product management software simplifies data distribution. The PIM solution simplifies data processing.
This ergonomic, intuitive and modular tool meets your internal needs. It allows you to link one product to another.
How do you choose the right roadmap for your business?
Analyse trends in order to make informed decisions.
Budget and resources
Manage your budget to maximise your return on investment.
Implementation and monitoring
Measure the effectiveness of your actions for optimum results.
Creating a solid online brand: key strategies
Presence on social networks
Develop your brand awareness
The importance of SEO for e-commerce websites
Effective SEO strategies ensure that your e-commerce website is well optimised. Thanks to organic SEO, your potential customers will easily be able to find your services or products on the Internet.
Stakeholder engagement in content strategy
The key to reaching your target audience is to have a solid web content strategy.
Publishing interesting content increases your visibility on the Internet. This will help your company achieve its marketing objectives. To achieve this, you need to start by defining your KPIs.
Google Ads, Bing Ads and more!
Bing Ads, formerly known as Microsoft Advertising, is an advertising service available on Yahoo and Bing.
Microsoft’s advertising service is very successful in certain sectors, including business and finance. As for Google Ads, around 80% of companies use it for their PPC advertising strategy.
The importance of analysing and measuring results
Diversify your marketing channels for a greater impact
Diversifying your marketing channels optimises your marketing efforts. This process gives you a real competitive edge.
Leverage the power of influencers to boost your company’s visibility and credibility online.
Use your webinars and podcasts to inform, educate and entertain your audience.